Merchants of Dharma

The Telugu Chettis in History

A Journey of Migration, Memory, and Continuity

Merchants of Dharma is a book that traces the history of the Telugu Chettis — a merchant community whose past was reshaped by the empires it served, the roads it travelled, and the records that were later forgotten.

Written from the historical record rather than inherited legend, it is a book for the community to understand who they truly are.

“Not a history alone, but a way back to who we were.”

500+ pages · a detailed, comprehensive account

Deeply researched · drawn from multiple sources and evidence

Reconstructs a lost world · restoring a forgotten past

For every generation · a lasting record for the community

A book by N.K. Rajan

Paperback · Rs. 1,500

Order the Book

✓ This is the official website.
The only genuine order page is order.merchantsofdharma.org. Payment is by UPI to N.K. Rajan (UPI ID nkrajan-1@okicici) only. If any page or message asks you to pay a different UPI ID, it is not us.